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So far Editor has created 59 blog entries.

[Webinar] Using Predictive Analytics to Drive Sales and Delight Customers

In today’s data-driven world, we’ve become accustomed to companies predicting what we need even before we think we need them. A purchase on Amazon will immediately suggest other products that might be of interest. Similarly, Netflix can predict the type of movies that you might enjoy based on your previous TV watching habits. Companies such as Netflix and Amazon take advantage of predictive and prescriptive analytics to increase customer engagement and sales.

By |2019-04-13T23:09:29-04:00April 3rd, 2017|Events|

8 Common Issues to Avoid When Creating a Customer Segmentation Strategy

Thinking about creating a customer segmentation strategy? Here are 8 common pitfalls to avoid. Customer segmentation provides a strategic way for aligning services and profitability. For businesses looking to improve bottom line results and the cash conversion cycle, creating an effective customer segmentation process is invaluable.

By |2019-04-13T23:09:30-04:00March 21st, 2017|Segmentation, Supply Chain Strategy|

7 Supply Chain Technology Trends Set to Disrupt Supply Chains in 2017 and Beyond

What supply chain technology trends are set to revolutionize your supply chain in 2017 and beyond? Supply chain executives recognize digital disruption is carving new opportunities in business process automation and organizational management – with increasing tenacity. As 2017 comes into focus, several key technological initiatives are topping corporate agendas. Here are 7 Supply Chain

By |2019-04-13T23:09:33-04:00January 17th, 2017|News and Trends, Supply Chain|

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