Sales is a fast-paced business; people who aren’t focused on the here and now usually lose out on sales. As mentioned in Jelle’s blog, sales persons would rather be out in the field selling, which is the reason why they feel it would be a waste of their resources sitting in their office forecasting. Yet,
In our last post, Sujit discussed the importance of gathering input from participants as a way to mitigate biases. In this post, I will explain why the sales team should be required participants and what their influence is on the forecasting process.